Marketing Mastery Module

  1. Describe the functions of a Sales Representative
  2. State the principle’s of Sales Philosophy

Three fundamental principles help to make mutually profitable sales that build long term relationships

  • Make a Contribution
  • Be Considerate of your customers
  • Meet all your Customers

On of the two conditions should be met

A  Solve a problem by selling an appropriate product

B  Solve  a problem in order to create relationship, which will ultimately lead to a sale

Human Motivation

Buying motivation cycle


Listening – Supportive Listening

Sales Process


Behavior Style